PART 4: Identifying & Preparing to Engage with Advocacy Targets

One day you will tell your story of how you overcame what you went through,
and it will be someone else’s survival guide.

- Brene Brown

What You Can Expect to Learn

Defining advocacy targets

Getting to know your audience

Seeking common ground

Conveying evidence effectively

Reflections & Resources

How will you decide which audience to target first?

 

What do you think is important to know about that audience to inform your approach to engaging and activating them around your issue/solution?

What about your issue or solution do you think is most important to capture in a concise and digestible way to your target audience?

 

What has worked for you in the past to convey complex concepts to someone with no background or expertise in what you shared?

POWERPOINT

ACTIVITY: Identfying Advocacy Targets

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